Digital Marketing Services to Grow Your Brand and Drive Results
Google Ads, Meta Ads, WhatsApp, social media, SEO, AI search and email, run by one dedicated marketer instead of a different freelancer for each. GetFriday plans it, publishes it and tells you each month what worked.
Marketing that keeps running without you chasing it
Small businesses rarely lack channels. They lack the time to run them properly. Google Ads need watching, Meta ads need new creative, more customers reply on WhatsApp than by email, social needs posting every week, SEO takes months, and the newsletter gets forgotten.
GetFriday gives you one dedicated marketing assistant who plans, publishes and reports across all of them as one plan, so your ads, posts and emails say the same thing.
Search is changing too. We make sure your website and content are set up to appear in AI-generated answers as well as normal Google results.
SEO and digital marketing services we offer
Paid ads, organic growth and direct messaging, run as one coordinated plan.
Paid Media
Google Ads Management
Works with
Cost per lead comes down as wasted keyword spend is cut.
Meta Ads Management
Works with
Tired ads get spotted and replaced before costs start creeping up.
Organic & Search
Social Media Management
Works with
A steady posting schedule, and you don't have to write the captions.
SEO & Generative AI SEO
Works with
More visitors from search, and your business mentioned in AI-generated answers as well as on Google's first page.
Content Management
Works with
Old pages and blog posts get updated on a schedule instead of sitting untouched for years.
Messaging & Email
WhatsApp Marketing
Works with
Customers get quick replies on the app many of them prefer, and enquiries don't go unanswered.
Emailer Campaigns
Works with
Automated emails keep bringing customers back without anyone pressing send.
Insight & Analytics
Marketing Analytics & Reporting
Works with
One clear view of what's driving sales, instead of a separate report for every channel.
The Toolkit We Work In
We work in the platforms you already use. Nothing has to move.
Paid Media Tools
Organic & Content Tools
Messaging & Email Tools
Analytics & Reporting Tools
Why outsource your digital marketing
One plan instead of six separate efforts:
Reduce Agency Costs
No separate retainers for ads, social, SEO and email.
One Connected Strategy
Paid, organic, messaging and email all pulling in the same direction.
Ready for AI Search
Content and SEO written for AI answer engines as well as Google.
Add channels as you grow
Start or pause a channel when budgets and priorities change.
Clear Reporting
One monthly report covering every channel.
Why choose GetFriday for SEO and digital marketing?
GetFriday has provided virtual assistant and marketing support since 2005, to more than 15,000 clients in over 80 countries.
You get one dedicated marketer coordinating everything, with specialists in paid media, SEO and content when a campaign needs more depth. Data is handled under ISO 27001.
Instead of a freelancer for each channel, you have one plan and one point of contact for Google Ads, Meta, WhatsApp, social, SEO and email.
Improving Online Visibility for a Home Care Business Through SEO and Digital Marketing
GetFriday is working with a home care business to improve how it shows up online. The work covers SEO strategy, keyword research, website optimization and content planning.
1. The Challenge
The client had a simple goal. When someone searches for home care, they wanted their business to come up, and without the searcher having to hunt for it.
Our first look at the website showed a few problems. The keywords weren't targeted well. The service pages were thin. And the way the site was laid out made it hard to move around. The main job was to build a proper SEO plan. It had to attract the right visitors, match the content to real searches, and give the business a base to grow from.
2. What We Did
Step 1. Auditing the website.
We started with what was already there: the structure, the service pages, the headings and the menus. That showed us where SEO could improve and how the content might be organized better.
Step 2. Researching keywords.
With the research tools available, we looked at home care and caregiving terms that suited this business. We checked what people intend when they search and looked at different versions of the same keywords. That pointed us to areas worth targeting in future content.
Step 3. Fixing on-page SEO.
A handful of things needed work. Page titles, meta descriptions, headings, service descriptions, keyword placement and internal links all had room to improve. Making them match what people really search for was the priority.
Step 4. Improving the experience.
We went through page hierarchy, navigation, how easy it was to reach content, and the calls to action. The idea was to help visitors find service details quicker and encourage them to get in touch.
Step 5. Building a roadmap.
We set priorities for putting the SEO work into practice and following results over time. To track performance, we picked organic traffic, search impressions, clicks, keyword visibility and enquiries.
3. What the Client Received
- An SEO assessment of the website, with recommendations for optimization
- First-round keyword research, including search intent analysis
- A list of on-page SEO improvements
- Recommendations for service-page content and wider content planning
- A review of navigation and internal linking
- Guidance on user experience, plus ideas for calls to action
- A preliminary SEO and digital marketing roadmap
4. Results
The assessment showed where the biggest opportunities were: better search visibility, stronger service pages and an easier site for visitors to use.
A focused SEO roadmap is now in place. Its purpose is to bring in relevant organic traffic, generate enquiries and support growth over the long term.
Got one campaign you want us to run?
Send us the details and we'll come back with an estimate.
Get A Free QuoteGetting started takes about a day
Tell us roughly what you need. We'll handle the rest of the set-up.
Tell us your channels and goals
Which channels you're on now, and what you want more of: leads, sales or repeat customers.
Meet Your Marketer
We assign a dedicated marketer, with specialists in paid media, SEO and content behind them.
Track and Review
Follow campaigns and results in our online portal, with a report every month.
Because that's where your customers are looking. Digital marketing lets you reach people through search engines, your website, email, social media, and paid ads. Done well and tied to clear goals, it can build awareness, bring in leads, keep customers engaged, and drive sales. How well it works depends on your audience, your strategy, your budget, the competition, and how carefully it's carried out.
It depends on what you need and what we're offering at the time. That could include marketing research, content admin, SEO support, website updates, social media coordination, and help with campaign reports. Let us know whether you're after hands-on help with tasks or also need strategy and full campaign execution, because those are different things.
We may be able to help with keyword research, competitor research, content updates, website admin, and other SEO tasks we agree on. Just know that SEO results depend on a lot: your site's technical health, the quality of your content, the competition, and how changes are put in place. Let's confirm the services and deliverables before setting any expectations about rankings or traffic.
It’s simply everything a business does to get noticed and stay on people’s radar online. SEO, paid search ads, social media, email, content marketing, tuning up your website. Which of those is worth your time depends on what you’re after, who you want to reach, what you can spend, and where your customers look and buy.
Yes. Keyword research, content optimization, blog writing, meta tags and internal linking are all things we do. When we write, we start from what people really search for. That way the content is useful to whoever lands on it, and you’re more likely to attract the right visitors.
Yes. We’ll plan your content, schedule the posts, tidy up your profiles, interact with your audience and track how everything’s doing. Over time, your social presence gets stronger and more active.
Possibly, if the regular work is something we offer and fits the arrangement we have with you. Think content updates, research, website admin, help with reports. Before kicking off, work out which channels we’d cover, who’s responsible for what, how often you want reports, and whether strategy and running campaigns are part of the package.
15,000+ clients in 80+ countries
I started using GetFriday for social media management and content creation at the end of October, and it was one of the best decisions I've made all year. Getfriday team are professional, timely, and creative. They have worked hard to create original graphics, captions, hashtags, and more that I use on my brand and business Instagram pages. I've been looking for a social media team for a couple of years now, and I am so happy I found GetFriday. The peace of mind I have using their services is unmatched, especially as a small business owner. Paying an affordable price for the help was the best business decision I've made this year.
Briana Thomas
Google Review
I've worked with GetFriday for several months now on a number of personal and professional tasks. They are EXCELLENT communicators and always keep me up to speed on the progress of assignments. They do a great job working through challenging tasks and they work very efficiently. Their services cover a wide range of possibilities, so you can think outside the box on what to give them! It's saved a ton of time and the price is right! Huge fan and I would recommend others use GetFriday to either clear space on their schedule or, you can use GetFriday to get even more done than you would alone. If you have a lot going on, offload some of it!
Kevin Parker
Google Review
I strongly recommend GetFriday for their exceptional services. Their dedication to communication and punctuality makes them my preferred choice for virtual assistance.
Rus Ham
Google Review